design philosophy

Henrietta Southam lives by a simple design philosophy: Every client and each project is unique.

Whether an art collector or an athlete, a stay-at-home parent, entrepreneur, professional, or anything in between, each requires a space and design experience that is uniquely theirs, that reflects who they are, and celebrates their individual story.

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Henrietta is driven to echo each client’s personality within their space, making it a physical representation of who they are – and is ultimately a space they are equally proud to showcase and feel at home in.

Believing that her role as a designer is to interpret, refine, and enhance her client’s vision, Henrietta designs a space that emphasizes flow and functionality and marries it with individual flair that encourages comfort without surrendering style.

design process


Henrietta begins by meeting with each client and touring the project premises to determine the vision, scope, timeline, inspiration, and budget.


Henrietta can manage each phase of the design project, coordinating with contractors, tradespeople, retail delivery and so on to ensure accurate and efficient installation and execution of the design vision.


Henrietta presents her vision of the design through a colour palette, fabric schemes, furniture samples, wall and floor coverings, lighting, and window treatments. Henrietta then produces a hand-drawn perspective of the end-concept.


Once the concept is in place, Henrietta will call on international contacts to source unique items including textiles, accessories, and furniture pieces.

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